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- 09/04/2018

Red Dot Award for high design quality

Chimica Oggi-Chemistry Today

Celebrating this year the 50th anniversary of its presence in Europe, Shimadzu has been awarded the Red Dot Award for its IRSpirit and AIM-9000 systems. The IRSpirit FTIR spectrophotometer series combines the smallest footprint with exceptional ease of use and functionality, and the AIM-9000 infrared microscope is an automatic failure analysis instrument with a new microsample analysis concept. “Shimadzu as a world-wide leader in analytical instrumentation sees in this acknowledgement recognition of its Excellence in Science market approach and product design qualities,” says Jürgen Kwass, general Manager of Shimadzu Europa.

The Red Dot Design Award is an international product and communication design prize awarded by the Design Zentrum Nordrhein Westfalen in Essen, Germany. There are prize categories for product design, design agencies and design concepts. A panel of experts awards the internationally recognized seal of quality only to products that win them over with their high design quality.

IRSpirit and AIM-9000 systems
With the AIM-9000, Shimadzu provides an analysis systems for all users, so micro analysis can be performed quickly and easily. The new system targets industries such as electricals and electronics, machinery and transportation, pharmaceuticals and life sciences, petroleum and chemicals. It offers automation of all necessary steps involved in failure analysis and micro sample evaluation; observation, definition of measurement spots, and measurement as well as identification. Acquiring high-quality data, the IRSpirit series is marketed primarily to pharmaceutical, chemical and food industries, and academic institutions. It is used for applications such as identifying or quantifying substances contained in samples or predicting their chemical structure. The dedicated IRPilot program with 23 application-specific workflows supports analysis. The systems provide the same sample compartment width as Shimadzu’s standard model while being only one third of its size. They are the world’s smallest (footprint) and lightest FTIR systems capable of using either Shimadzu’s accessories or optional products from other manufacturers.

Evaluation platform for good design
The Red Dot Award: Product Design has roots dating back as far as 1955 and determines the best products created each year. In 2018, designers and manufacturers from 59 countries submitted more than 6,300 items to the competition. True to the motto “In search of good design and innovation”, a jury comprising of roughly 40 members assessed the products individually based on the original. Strict judging criteria including levels of innovation, functionality, formal quality, ergonomics and durability provide a frame of reference which the jurors then complement with their own expertise. Three different distinctions are awarded: The Red Dot: Best of the Best is reserved for the best products in a category, while the Red Dot is the distinction for high design quality. An Honorable Mention is awarded for a particularly well-executed aspect of design work. “I want to congratulate the award winners sincerely on their wonderful success in the Red Dot Award: Product Design 2018”, said Professor Dr. Peter Zec, founder and CEO of the Red Dot Award. “Success in the competition is proof of the good design quality of the products and once again shows that companies are on the right path. When I speak about good design, I am referring to more than just an attractive product. All of the products are characterized by outstanding functionality. This demonstrates that the designers have understood their clients and their needs”.

Celebration to honor the laureates
The winners were celebrated at the Red Dot Gala on 9 July 2018 at Essen’s opera house, the Aalto-Theater. The award-winning innovations are featured in the world’s largest exhibition of contemporary design in the Red Dot Design Museum, Gelsenkirchener Strasse 181, Essen, Germany.

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