Lubrizol is introducing two new solutions for gorgeous hair at in-cosmetics® 2014.
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Visit us on stand 1K30 and discover our exciting new innovations in hair care solutions!
NEW SOLUTION FOR HAIR COLOR APPLICATIONS
According to a recent Euromonitor study, the hair color segment is projected to grow 14% through the year 2017. Hair color use trends have evolved over the past years with consumers looking for a salon type effect at home. Consumers are also looking for less ag