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Communicating ingredient innovations to the industry and to the consumer

JACOB BAULY
DSM Nutritional Products Ltd., Basel, CH-4002, Switzerland

Functional foods are an important growth driver in the food industry. Leading brand owners are searching for ways to bring newhealth benefits to their consumers so as to distance themselves from the competition and develop that all important reputationfor innovation. Ingredient suppliers are competing to offer brand owners the next innovation in the field of functional foods,keen to apply their expertise and experience in ingredient development to new health benefits. ...



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