Cellugy – EcoFLEXY, unleashing the power of biofabricated cellulose: a multifunctional ingredient derived from sugar fermentation


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Contact person: Clara Capparelli, Customer Engagement Coordinator
Email: clara.capparelli@cellugy.com or info@cellugy.com


Consumers are demanding chemical-free and environmentally friendly, natural cosmetic products. This is reflected in the fact that the natural cosmetics market has grown 19,55% from 2022 to 2023 and is expected to continue growing in the coming years (1). In a 2021 consumer study conducted by NATRUE (2), 37% of German consumers and 27% of French consumers claimed to use natural brands. In addition, both German and French consumers selected “naturalness” as the most importance aspect when choosing a personal care product, over other factors such as “skin compatibilit ... ...