Abstract

The Phoenix, a bird of fire symbolizing immortality, is a legendary creature characterized by its ability to rise from its ashes. SILAB chose it as an allegory for regeneration, a topic based on new consumer expectations because it expresses the will for self-renewal, rejuvenation and the reliance on inner strength to face daily aggressions.
By way of a new selection of active ingredients of plant or biotechnological origin, SILAB has put regeneration of the skin at the core of its strategy to augment the performances of the biological mechanisms responsible for its beauty and health.

A SCIENCE-BACKED SKIN CARE TREND
In 2022, the tendency of consumers focuses on health, hedonism and naturality. This new thinking has awakened an entirely new understanding of skin biology that has changed the paradigm of care and protection of the skin. In their search for effective and reliable products, consumers continue to favor brands that enable scientific progress to serve the needs of beauty. Among popular topics, regeneration continues to be a preoccupation because of inspiration from cosmetic medicine and its conceptual relationship with eternal youth.
Regeneration is the innate capacity of living beings to repair themselves by the beneficial use of their own resources. This dynamic endogenous process occurs throughout life and regulates three major biological mechanisms of the skin: homeostasis, protection and repair.
First, regeneration maintains cutaneous homeostasis. This occurs in most tissues by cyclic “degeneration” and ... ...