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Make your claims regain health! How to continue to communicate on the efficacy of products in health nutrition?

THOMAS PAUQUAI

Nutraveris, 18C rue du Sabot, 22440 Ploufragan, France

Beginning 2012, with the publication of the regulation of generic claims, the transitional period during which manufacturers could still communicate almost as they wish will come to an end, and the rejected claims can’t be used (joint, diuretic etc ...). We’ll get into the new model of validation a priori by the EFSA and the European Commission of health claims submitted through a claim file. ...



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