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Nordic swan ecolabel revisions – Case laundry detergents and stain removers


*Corresponding author
Nordic Ecolabelling, Helsinki, Finland


The Nordic Swan Ecolabel is an ISO 14024 Type 1 Ecolabel. The Nordic Ecolabelling is currently revising the criteria for Laundry detergents and stain removers. When the whole life cycle of the products is evaluated it is clear that there is potential for improvements notably within sustainable sourcing of renewable raw materials, recycling and recycling design of packaging and facilitating of correct dosing. The revision is carried out in an open process, in a close dialogue with the stakeholders. In order to further improve the dialogue with our key stakeholders, the consultation period is divided into three sub processes each dealing with the specific topic in the ongoing revision. The revised criteria are expected to be published on November 2019.


The Nordic Swan Ecolabel works to reduce the environmental impact from production and consumption of goods and to make it easy for consumers and professional buyers to choose the environmentally best goods and services. It is an effective tool to help companies that want to go ahead with sustainable solutions. Nordic Swan Ecolabel was established in 1989 by the Nordic Council of Ministers as a voluntary ecolabelling scheme for the Nordic countries Denmark, Finland, Iceland, Norway and Sweden. The Nordic Swan Ecolabel is well-known in the region. According to our most recent consumer research (2017), 89 % of the general public in the Nordic countries recognizes the label.

Nordic Ecolabelling certifies and verifies that all requirements are met before a product is approved to get a licence. 

It is possible to obtain a certification with the Nordic Swan Ecolabel within 60 different product groups counting more than 200 different product types. More than 25.000 different products are sold with the Nordic Swan Ecolabel in the Nordic countries and the number is gro ...

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