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Internet marketing basics for small and medium size manufacturers

SUDHA NAIR
Apotex Fermentation Inc., 40 Scurfield Boulevard, Winnipeg, MB R3Y 1G4, Canada

Abstract

The article describes simple marketing techniques to enhance thepresence of small and medium size enterprises (SME’s) on the web.Sponsorships, participation at scientific meetings and membershipsin industry/professional organizations are critical both to cyberspaceand real world marketing.


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